Case Details

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Let the Numbers Speak

Top Key Words
0 %
Increase in New Leads
2 %
GMB Calls Doubled
X 2

The Problem

Imagine being a forward-thinking mortgage broker with a knack for thriving offline, but virtually invisible online. Time Home Loans faced this very predicament. While they were masters of offline partnerships, the digital realm was an untamed wilderness. With an outdated website, they underestimated the power of Google, unknowingly missing out on substantial online opportunities, and constraining their growth.

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google results

The Solution - Strategic Local SEO

A comprehensive local SEO strategy to transform their digital presence:

  1. Customer-Centric Website: Optimisation of their website for a superior user experience and added informative content and tools to engage potential customers.

  2. Enhanced Google Listing: Bolstered their Google Business Listing, increasing online visibility and brand recognition.

  3. Strategic Google Posts: Google My Business posts drove traffic to the website, using optimised content and industry articles.

  4. Proactive Review Management: Encouraged and responded to reviews, building trust with Google and potential customers.

  5. Content Synergy: Collaborating with their social media manager, ensured consistent content across platforms.

  6. Citations and Listings: Expanded their web presence with optimised citations and directory listings.

The results: Top search rankings, tripled Google Listing views, doubled website click-through-rate, significantly more calls, and 300+ five-star reviews. Now, they’re expanding to new locations. Join our journey to digital success – contact us today!

01

Background

The client was a forward thinking and understands the the majority of their business comes from local real estate partnerships. Given their success through these partnerships it was also evident they were out competed digitally. 

02

Key Infomation

Key Information:

  • Challenges: Lacking online presence, heavy reliance on offline channels, underestimating Google, outdated website with poor user experience.
  • Goals: Compete online, improve visibility, increase inquiries, and align with the digital era.
03

Solution

The solution was to create a local SEO campaign that focused on building and optimising their Google My Business Listing. The strategy also targeted local keyword searches with buying intent to drive further traffic to their website. 

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Conclusion

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